Firetap Knowledge Panel Schema

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Firetap Knowledge Panel Schema helps firms, agencies, consultants, local businesses, and publishers manage structured data and rich on-page content from one plugin.

Instead of using separate tools for business schema, FAQ schema, reviews, video pages, validation, and page-level overrides, this plugin brings them into one modern workflow.

Version 2.8 expands the plugin into a stronger professional SEO toolkit with:

• schema health dashboard for quicker issue spotting across the site
• URL-level schema inspector for live validation and debugging
• duplicate and missing-property warnings to reduce markup risk
• import and export packs for agency workflows
• white-label admin controls and feature permissions for client-safe access
• snapshot history and rollback for safer schema changes
• reusable schema templates with advanced conditions, presets, and entity linking
• richer product and local business schema defaults for firms that sell services, products, or both
• modern video templates and branding controls for better content presentation
• AI FAQ generation with cloud or local AI, admin approval, language selection, shortcode support, and on-page display

Developed by FireTap Ltd, this plugin is built for organisations that care about search visibility, operational efficiency, and cleaner technical SEO implementation.

How This Helps Firms

• Improve visibility: stronger Knowledge Panel, local SEO, FAQ, product, review, and video schema can support richer search results and clearer entity signals.
• Save team time: reusable templates, presets, import/export packs, and page-level controls reduce repetitive manual work.
• Lower risk: duplicate checks, missing-property warnings, validation tools, and rollback snapshots make schema changes safer.
• Support client delivery: white-label options, permissions, and structured admin workflows make the plugin more usable for agencies and in-house SEO teams.
• Publish better content: modern FAQ, review, and video layouts help turn schema-managed content into useful page sections, not just hidden markup.

Feature Highlights

Schema Management And Visibility

• Organization, LocalBusiness, Person, Brand, Article, Service, Product, Review, FAQ, QAPage, HowTo, Dataset, Recipe, VideoObject, Event, JobPosting, Course, Book, SoftwareApplication, Podcast, Movie, and Vehicle schema support.
• Knowledge Panel-focused entity data including business identity, social profiles, reusable entities, and linked @id references.
• Multi-schema output in one graph for more flexible page coverage.
• Schema health dashboard to show coverage, warnings, fetch errors, and detected schema types.
• Live URL inspector for checking schema output on real pages.
• Validation tools for raw JSON-LD testing and live node review.
• Visual graph preview to make schema easier to understand for teams and clients.

How this helps firms:
It reduces guesswork, helps spot markup issues faster, and supports stronger technical SEO governance across service pages, blogs, product pages, and local landing pages.

Templates, Rules, And Workflow Control

• Reusable schema templates for common page types.
• Prebuilt starter templates for business, article, service, product, FAQ, Q&A, HowTo, dataset, person, job posting, recipe, and more.
• Rule presets for service pages, blog posts, product pages, local pages, and video content.
• Include and exclude conditions using post type, category, tag, taxonomy term, author, page template, meta key, featured image, specific post ID, and URL matching.
• Per-page override controls for selecting, disabling, or customising schema output.
• Advanced token mapping for site, post, author, meta, entity, and WooCommerce-style values.
• Duplicate-protection logic when appending schema nodes.

How this helps firms:
Teams can scale structured data across many pages without rebuilding markup manually, while still keeping page-level control where legal, sales, or SEO teams need exceptions.

Agency And Team Features

• White-label admin shell branding.
• Feature-level capability controls for Dashboard, Templates, Entities, Validation, and Settings.
• Import and export schema packs for moving setups between sites.
• Snapshot history with restore support before major changes.

How this helps firms:
Agencies can standardise delivery, protect client areas, and reuse winning schema setups across multiple projects.

Business And Local SEO Features

• Business type selector with ProfessionalService, LegalService, Store, and more.
• Core business setup for name, URL, phone, logo, contact data, language, and social profiles.
• Multi-location support.
• Area served support.
• Geo coordinate support.
• Opening hours and holiday hours support.
• Location-focused LocalBusiness starter templates.

How this helps firms:
This makes the plugin useful for local service brands, law firms, accountants, medical practices, agencies, and multi-location businesses that need better regional relevance and cleaner local schema.

Product, Commerce, And Merchant Features

• Product schema with Offer support.
• Product fields for SKU, GTIN, MPN, category, material, colour, size, aggregate rating, reviews, shipping details, merchant return policy, and pros/cons notes.
• Merchant defaults for currency, shipping rate, return window, return policy URL, brand, and GTIN meta key.
• WooCommerce-aware autofill for price, SKU, stock status, and currency when available.
• Commerce-ready starter template for stronger merchant-style markup.

How this helps firms:
Businesses selling products, packages, or service bundles can publish richer product schema with less manual entry and stronger merchant detail coverage.

FAQ Features

• Dedicated FAQ Groups post type.
• Modern front-end FAQ layouts including accordion, boxed, minimal, cards, Q&A, split, and spotlight.
• Display variants including soft, glass, bold, and outline.
• Search box, read-more controls, colour controls, spacing controls, icons, and typography controls.
• FAQ schema output controls.
• Global FAQ styling system.
• Legacy FAQ migration support.

How this helps firms:
Teams can turn FAQs into useful on-page content that supports conversions, user trust, and structured data at the same time.

AI FAQ Features In 2.8

• Page-level AI FAQ generator.
• Works with Ollama plus OpenAI, Claude, Gemini, Groq, OpenRouter, and Perplexity workflows.
• Automatic model picker support for supported providers.
• Language selection for British English, American English, and additional global language options.
• Admin approval workflow for each FAQ item.
• Approved, pending, and rejected statuses.
• Approved FAQs can display on the page and output schema.
• Builder-friendly shortcode support for manual placement where themes or builders need explicit control.
• Rich answer editing with the WordPress editor for links and formatted content.
• AI FAQs merge with existing plugin FAQ shortcodes on the page.
• Duplicate prevention between existing FAQ content and approved AI FAQ items.
• AI prompt guidance to avoid repeating already-present questions.

How this helps firms:
It speeds up FAQ production, keeps brand-language and provider flexibility, supports builder-based sites, and avoids publishing unreviewed AI content while still helping teams build more useful, search-friendly pages.

Review Features

• Review Groups post type.
• Manual review entry and paste import support.
• Google review import support.
• Review display layouts including cards, grid, list, slider, button, badge, sidebar, popup, floating, minimal, and quotes.
• CTA buttons, avatars, replies, highlight controls, hide controls, rating filters, and excerpt controls.
• Review schema output.

How this helps firms:
Firms can show trust signals more effectively on service and local pages while keeping review content structured and reusable.

Video SEO Features

• Public video pages for indexing.
• Video metadata controls for URL, upload date, duration, thumbnail, description, transcript, content URL, and embed URL.
• Video metadata detection for major platforms and hosted files.
• VideoObject schema output.
• Dedicated video sitemap.
• Modern front-end video templates with layout controls for title, description, and transcript placement.
• Global video branding controls for typography, colours, borders, panel styling, player radius, and page width.
• Per-video branding overrides for custom title styling and page presentation when a campaign or client needs its own look.

How this helps firms:
This supports video visibility, better transcript usage, and cleaner landing pages for webinars, explainers, case studies, and branded content.

Front-End Experience

• Modern FAQ presentation.
• Modern review presentation.
• Modern video page presentation.
• Assets loaded only where needed.
• User-friendly content blocks that also support structured data strategy.

How this helps firms:
The plugin improves both markup and visible content quality, helping pages feel more complete for users as well as search engines.

External Services

This plugin can connect to external services in optional workflows.

Google Places API

Used only when Google Reviews import is enabled.

What is sent:

• Your configured Place ID
• Your configured API key

Why:

• To fetch public review and rating data for review display and schema workflows

Service provider: Google (Google Maps Platform)
Terms: https://cloud.google.com/maps-platform/terms
Privacy: https://policies.google.com/privacy

Ollama Or Compatible Local AI Endpoint

Used only when the AI FAQ generator is enabled and triggered by an authorised admin user.

What is sent:

• The page title
• The page excerpt
• The page content
• Existing plugin FAQ questions on that page
• The selected language style

Why:

• To generate FAQ suggestions for admin review before publishing

Service provider: Your configured Ollama or compatible local model endpoint

License

This plugin is licensed under the GPL v2 or later.

Technical Notes

The Contributors: field lists WordPress.org usernames to properly attribute development and link profiles in the plugin directory.